China Airlines Launches 2025 Slow Travel Calendar. Get Ready to Tell Your Very Own #Storybehindthetrip.
Diterbitkan: Oct 28, 2024China Airlines, a Taiwan-based carrier, has launched its new 2025 “Take it Easy, Take it Slow” calendar and an all-new brand commercial, “#Storybehindthetrip”, turning the drama from trips into short and funny memes. The calendar is presented as check-in posts on social media while the brand commercial is narrated by the traveler’s inner voice, allowing viewers an inside peek into everyday situations. Stories are humorous and inspirational, aligning with the China Airlines mission to create wonderful more moments through flying.
China Airlines personnel take center stage, set against breathtaking backdrops from the airline’s destinations across Europe, Asia, the Americas, and Oceania. The main visuals for the cover and January are Bitou Cape and Eryanping Trail in Chiayi, Taiwan, symbolizing how China Airlines connects Taiwan to the world. March features the Golden Bridge of Ba Na Hills in Da Nang, Vietnam as a symbol of the perfect balance between work and leisure. July showcases Seattle, USA in the movies, inspiring viewers to live a life as glamorous as the big screen. In September we head over to Karlovy Vary in the Czech Republic to enjoy a cup of mineral-rich spa water. The 12 months of 2025 are matched to twelve cities, and when travelers open the calendar, they will be transported across the world by China Airlines staff, embarking on their own slow and easy journey to unique cultural destinations.
China Airlines calendars have won praise from the public and its corporate partners for both their utility and aesthetic appeal. They have also generated strong interest and widespread discussion on social networks. Members of the public interested in the China Airlines 2025 Calendar - this is your lucky year! Simply attend the 4-day Taipei International Travel Fair (ITF) starting on November 1 this year and visit the China Airlines booth for a chance to win the limited edition, giveaway-only calendar. Visitors can also have their photos taken with the personnel featured in the calendar.
China Airlines’ all-new brand commercial “#Storybehindthetrip” recently became a sensation on YouTube, Facebook, Instagram and other platforms garnering almost 8 million views. The popularity of international travel has continued to pick up steam in recent years. As the faithful companion on international itineraries, China Airlines took all the drama and inner voices from each trip and added humor to create travel memes. Examples include the self-confident woman who ended a relationship to unlock solo travel; the two best friends who hate having to get up for work, but will happily catch an early morning flight; or the husband who spent all his annual bonus from last year so he could watch the aurora with his wife this year. The short features capture a myriad of travel moods and situations, and make you smile at the way they reflect everyday life. The stories create excitement for the next trip so viewers can begin planning their journey with China Airlines right away.
All-new China Airlines “#Storybehindthetrip” brand commercial: https://www.youtube.com/watch?v=CQyt9u0_jAU